Just what you need right now in tough economic times…to purchase more equipment. Right?
With the number of patient visits being impacted, putting money into new equipment probably isn’t on your list of things you “need” to do.
Actually, that’s exactly what you need to do. Want to know why?
Times like these force change.
- Position yourself for growth. You need a core product that will allow you and your practice to evolve with your patients’ changin needs with minimal investment in time and money.
- Position yourself to embody the PPE (positive patient experience). In an economy like this, the consumer becomes acutely aware of the level of customer service provided. The examination table is the one product that touches 100% of your patients 100% of the time. Make sure their experience is a good one.
- Position yourself for a strong recovery. In the midst of this economic uncertainty, one thing is certain – these tough times will not last forever. Investing in your core competency, your practice, now will make you stronger and better positioned for success in the future.
There’s just one thing left to ask yourself. When the dust finally settles, where do you want to be? If you answered that you would like to be at the top of your game, then your choice is clear.
Where else can you invest your money?
If you invested $10,000 in the following places January 2008, they would be worth:
|Investment||Value of Investment|
This is an “I Get It!” moment